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Matthias Weiskopf
Consulting

Matthias Weiskopf

Founding Member

Brand Consultant and Lecturer, Luxe/Link

Singapore

I teach and talk about ‘Luxury in Asia’. Market insights with real-world experience for sustainable sales and marketing excellence.

25+
Years global leadership experience
30+
Countries
10+
Brands
About

With over 25 years of global leadership experience across luxury brands like Porsche, Jaguar, BMW, Audi, Ferrari, and McLaren, I have a proven track record of driving business success through innovative customer-centric strategies, transformative leadership, and operational excellence across Asia, Europe, and the Middle East.

With experience leading initiatives in over 30 countries and managing teams of 200+, I trained 20,000+ automotive professionals, I understand what it takes to thrive in an international context.

As an Affiliate Faculty member at SMU Academy and Guest Lecturer at leading institutions like EHL Hospitality Business School and ESSEC Business School, I combine academic insight with real-world expertise to create impactful learning.

My approach blends engaging storytelling with actionable strategies, equipping participants with tools to drive measurable success in leadership, sales, and customer engagement.

Experience
Present

FounderCurrent

Luxe/Link
Present

McLaren AutomotiveCurrent

McLaren Automotive
Earlier

Market Manager, North Asia

McLaren Automotive
Earlier

General Manager

Porsche Centre Hong Kong
Earlier

Business Development Director

Blackbird Automotive
Education

The London School of Economics and Political Science

MBA Essentials
1997

Euro Business College

Diploma in Business Administration
Interests
ArtsBusinessCarsEducationFitnessHikingMotorsportsPhotographyRunningTravel
Did you know?

Beyond my professional life, I am an avid traveller, photographer, and sports enthusiast.

As a German native I work across Asia for the past 15 years and enjoy the cultural intricacies between the different countries and regions.

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